#bethefirst [part 1 -- CLIMB] a visual depiction and insight into of the true essence behind the brand. Following Gosia Lipinska, a first Ascent athlete to the top, to be the first and to understand the strength and willpower it takes to truly succeed.
This is part 1 of a series of short films, stay tuned to the #tag campaign to see more…
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WOW ! That is a friggin brilliant bit of climbing footage ! Very clever angles and editing, and superb music.
Whoever put that together should be proud of themselves ?