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Capetonian Dewald Brand Wins 2017 Cape Union Mart Adventure Film Challenge

Dewald Brand

Stories of remote journeys, ground-breaking expeditions, and cutting-edge adventures told through the eyes of adventurers, authors, photographers, and filmmakers from around the globe, come to life during the annual Banff Mountain Film Festival World Tour 2017, courtesy of Cape Union Mart. South African audiences are also treated to the screening of an additional five-minute film: the winning submission from the Cape Union Mart Adventure Film Challenge. This annual film competition encourages South African filmmakers, adventurers to capture and celebrate local outdoor culture.

Says Caitlin Doney, PR Coordinator at Cape Union Mart: “South African film-makers and adventurers are invited annually to submit a five-minute short film their outdoor pursuits. Cape Union Mart aims to provide aspiring filmmakers with a platform to share and celebrate their love of the outdoors. The winning submission from this year’s Cape Union Mart Adventure Film Challenge is One Fly At A Time by promising filmmaker Dewald Brand. This film celebrates a South African who is passionate about capturing the beautiful landscapes, crystal clear streams and rivers that this hobby leads him to.”

Dewald BrandDewald Brand (32), this year’s winner, adds. “I decided to enter because I’d recently done my first real hiking trip in Norway. It made me fall in love with the outdoors even more than before, especially combined with filming. I made a film of that Norwegian trip and while scouring online to find hiking film festivals, I found the Cape Union Mart Adventure Film Challenge and decided to enter.”

Brand met Christiaan Pretorius and the SA Fly Fishing Team by chance at the Dubai airport. “We all had a couple of hours’ layover. I was filming with a chef and photographer and Chris saw the camera toys, so we started talking. We stayed in touch and about two years later started filming One Fly At A Time. Chris is a professional fishing tour guide all over the world, and we do quite a bit of travelling too, so it was difficult to coordinate our diaries as well as the weather. Plus, for some reason the days that we did go out to film there weren’t any fish. We had to keep going back until we found the prefect light along with the perfect fish!” He jokingly adds that the film was completed about an hour before submissions were due.

The introduction to the film was shot at the Pescatarian Society in Cape Town and the outdoor scenes were filmed in the Du Toit’s Kloof region. Brand adds that the highlight of filming was “spending time outdoors in Mother Nature with excellent company – the perfect combination”.

He is completely over the moon with winning. “Having taken so long, it’s so rewarding to know that all the time and effort paid off in the end and that the judges enjoyed the film. Hopefully winning will boost my career. After my hiking trip through Norway last year, I’ve found a new love for the sport combined with filming. I’d love to get involved with more outdoor enthusiasts and brands to create beautiful and purposeful adventure content.”

Brand concludes: “I’d like to thank Cape Union Mart and the judges for this wonderful opportunity. I can’t wait to enter the festival again next year! I believe this is a great initiative for local filmmakers.”


The Banff Mountain Film Festival World Tour is hosted by Cape Union Mart, in proud partnership with leading outdoor brands K-Way, LED Lenser, Deuter, GoPro and Ster Kinekor.

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